Emily is a freelance content writer at Exploding Topics. A former news correspondent, she has over 15 years' experience creating B2B SEO content that resonates with humans, not just algorithms. Through her SEO consultancy, she helps SaaS companies connect with their ideal audience through organic search. Emily can also be found leading SEO training sessions for nonprofits and incubators like Nest, WomensNet, and more.
Emily’s Most Recent Posts
Semrush Demo: Master This SEO Tool for Maximum Visibility
Semrush Demo: Master This SEO Tool for Maximum Visibility
Semrush is a fantastic tool for beginner digital marketers and experienced consultants alike. To get the most of it, you need to know how to use its extensive list of optimizati...
How to Choose the Best Keywords for SEO (2025)
How to Choose the Best Keywords for SEO (2025)
Are you writing website content and not seeing your site rise in the search engine results pages (SERPs)? If so, you're probably not targeting the best SEO keywords. The SEO key...
How to Use Semrush for Keyword Research: A Quick Guide
How to Use Semrush for Keyword Research: A Quick Guide
Organic keyword research is an important process that ensures you aren’t wasting your time when creating new webpages. If you’ve never done this research before, then it may sou...
7 Best SpyFu Alternatives: My Top Choices for 2025
7 Best SpyFu Alternatives: My Top Choices for 2025
SpyFu’s search engine optimization (SEO) platform is trusted by some big-name brands—and has been for nearly 20 years. The app's reporting tools make it popular with corporate t...
Is Semrush Accurate? A Detailed Analysis For 2025
Is Semrush Accurate? A Detailed Analysis For 2025
Semrush is one of the most accurate search engine optimization (SEO) and digital marketing tools available today. Whether you want to look up keyword volume, track keyword ranki...
SE Ranking Review: Is it The Best SEO Tool in 2025?
SE Ranking Review: Is it The Best SEO Tool in 2025?
SE Ranking is a reliable all-in-one SEO tool. Its affordable pricing structure makes it a favorite of freelancers, agencies, and digital marketing pros. As a longtime SEO writer...