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Fashion Trends
The coolest new fashion and fashion industry trends.
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5 years
fashion
Cozy earth bamboo pajamas
880
Volume
+6500%
Growth
Cozy Earth bamboo pajamas are sleepwear made from bamboo-derived viscose, known for their softness, breathability, and temperature-regulating properties. These pajamas are designed to provide comfort and are available in various sizes ranging from XS to XXXL, catering to different body types. They are particularly suitable for individuals seeking comfortable and eco-friendly sleepwear options.
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Lykdat
80
Volume
+6500%
Growth
Tool that allows users to find fashion items by searching with images, enabling users to locate similar items based on a picture of an outfit they like. Lykdat differentiates itself by providing a visual search capability that simplifies the process of finding and purchasing fashion items, enhancing the shopping experience. This tool is particularly beneficial for fashion enthusiasts and shoppers looking to easily find and buy clothing and accessories that match their style preferences.
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Non tarnish earrings
1.6K
Volume
+6400%
Growth
Earrings designed to resist tarnishing, ensuring durability and longevity. These earrings are typically made from materials that do not easily corrode or react with elements like air and moisture, making them suitable for sensitive skin and maintaining their appearance over time. They are ideal for individuals seeking stylish yet low-maintenance jewelry that can withstand daily wear.
exploding
5-panel hat
40.5K
Volume
+6400%
Growth
A type of cap made from five pieces of fabric, known for its unique fit and association with streetwear and skate culture. Often crafted from materials like canvas and leather, it is popular for both casual wear and outdoor activities, providing a stylish and functional headwear option. The 5-panel hat primarily appeals to individuals interested in fashion-forward streetwear and those engaged in skateboarding or other outdoor activities.
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Island twist braids
14.8K
Volume
+6300%
Growth
Protective hairstyle that involves twisting two strands of hair around each other to create a rope-like braid. This style is versatile, low maintenance, and popular in various cultures, offering multiple styling options while protecting natural hair from damage and promoting growth. Island twist braids are particularly favored by individuals with natural hair seeking a stylish yet protective and low-maintenance option.
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Preppy jewelry
1.9K
Volume
+6300%
Growth
Jewelry style associated with the 'preppy' fashion, characterized by a clean, classic, and often collegiate look. Preppy jewelry typically includes pearls, monograms, nautical themes, and simple, elegant designs in gold and silver, emphasizing timeless appeal and quality. This style is particularly popular among individuals who appreciate traditional, polished aesthetics and often aligns with preppy clothing trends.
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4.4K
Volume
+5700%
Growth
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NAMED collective
110K
Volume
+5600%
Growth
Streetwear brand that aims to redefine streetwear for a new generation through close collaboration with a supportive community. Known for its designs featuring rhinestones and bold graphics, the brand embraces a spirit of rebellion and freedom. It primarily targets young individuals who resonate with its rebellious and inclusive ethos.
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Mesh ballet flats
49.5K
Volume
+5300%
Growth
Footwear that combines the classic design of ballet flats with the breathable and lightweight properties of mesh fabric. These shoes are known for their breathability, flexibility, and comfort, making them a stylish and durable option for everyday wear. Mesh ballet flats are particularly popular among individuals seeking comfortable yet fashionable footwear for casual and semi-formal occasions.
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Permanent jewelry
246K
Volume
+5300%
Growth
Jewelry pieces designed to be worn continuously without being taken off, often custom-fitted and welded or soldered directly onto the wearer. These pieces are typically made from durable materials like gold or silver to withstand daily wear and tear, and are used to symbolize lasting bonds or commitments. Permanent jewelry appeals to individuals looking for unique, personalized accessories to commemorate special occasions, relationships, or personal milestones.
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Old money aesthetic
49.5K
Volume
+5000%
Growth
Style trend associated with the established and wealthy elite, emphasizing timelessness, quality, and subtlety. It includes classic fashion pieces, understated elegance, and a focus on heritage and tradition, differentiating itself from more ostentatious displays of wealth. This aesthetic primarily appeals to individuals who value sophistication, tradition, and a refined sense of style.
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Kate Hewko
6.6K
Volume
+4900%
Growth
Calgary-based designer and entrepreneur known for her trendsetting jewelry, faux fur, and clothing collections. She has gained international recognition for her innovative and ahead-of-the-trend designs, setting her apart in the fashion industry. Her target demographic includes fashion-forward individuals seeking unique and avant-garde pieces to enhance their personal style.
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pudolla
1.3K
Volume
+4900%
Growth
Brand specializing in men's athletic wear, particularly running and workout shorts. Pudolla's products are designed to be lightweight, quick-drying, and often feature zipper pockets, differentiating them from competitors by focusing on functionality and convenience. The target demographic includes active men seeking durable and practical athletic wear for running and workouts.
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Kicks crew
201K
Volume
+4900%
Growth
A global trusted platform specializing in sneakers and apparel, offering a wide range of products including the latest and limited edition sneakers. Kicks Crew differentiates itself by providing a diverse selection of sports sneakers and exclusive releases, catering to sneaker enthusiasts and collectors. The platform primarily targets sneakerheads, fashion-forward individuals, and sports enthusiasts looking for unique and high-quality footwear.
exploding
Wellow socks
5.4K
Volume
+4700%
Growth
Socks made from a blend of 76% viscose derived from bamboo fibers, 16% polyester, 6% spandex, and 2% nylon. These socks meet IDFL Global Recycled Standards and are produced in a facility adhering to Intertek WCA ethical standards, offering comfort and sustainability. They are targeted at environmentally conscious consumers seeking comfortable and ethically produced socks.
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Hijab magnets
6.6K
Volume
+4700%
Growth
Small, powerful magnets designed to securely fasten a hijab without the need for traditional pins. These magnets preserve the fabric by avoiding piercings, offer ease of use, and provide comfort by eliminating pressure points and the risk of pricking the skin. Hijab magnets are particularly beneficial for individuals who wear hijabs regularly and seek a practical, user-friendly alternative to traditional pins.
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Lucky Clover Necklace
1.3K
Volume
+4600%
Growth
A popular jewelry item often marketed as a lucky charm, available in various designs and materials. These necklaces typically feature a four-leaf clover motif, which is traditionally associated with good luck, and are made from materials such as white gold, 18K gold plated stainless steel, and gold. The target demographic includes individuals seeking stylish accessories with a symbolic meaning of good fortune.
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Looks maxing
12.1K
Volume
+4600%
Growth
The term refers to the practice of improving one's physical appearance to increase attractiveness. This can involve a variety of methods, including skincare routines, fitness and diet plans, grooming, fashion, and sometimes even cosmetic procedures. The goal is to maximize one's looks to enhance social and romantic opportunities.
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Permanent bracelet
110K
Volume
+4400%
Growth
Custom-fitted jewelry that is welded directly onto the wrist, designed to be worn continuously. These bracelets symbolize permanence and commitment, and are available in various styles and materials from specialized jewelry stores. Permanent bracelets are popular among individuals seeking a lasting and meaningful accessory that represents a significant relationship or personal milestone.
exploding
Balletcore
8.1K
Volume
+4300%
Growth
Fashion trend inspired by ballet aesthetics, incorporating elements like leotards, tutus, wrap tops, ballet flats, and leg warmers. Balletcore often pairs these items with other clothing such as baggy jeans, denim skirts, and belted blazers, and typically features a pastel color palette including pink, white, black, and nude tones. This trend primarily appeals to individuals who appreciate a blend of elegance and casual style, often resonating with fashion-forward youth and young adults.
peaked
Underoutfit
27.1K
Volume
+4200%
Growth
Company founded in 2020 that specializes in fashionable and affordable clothing. The company designs and fits its products in New York City and partners with ethical factories around the world, using high-quality materials to ensure both style and sustainability. Underoutfit primarily targets fashion-conscious consumers looking for affordable yet stylish clothing options made with ethical practices.
peaked
Nap earrings
18.1K
Volume
+4200%
Growth
Super comfortable earrings designed to be worn 24/7, available in various bestselling styles that can be mixed and matched. These earrings are intentionally crafted to represent dreams, love, and other meaningful concepts, differentiating them from standard earrings by their focus on comfort and symbolic design. Nap earrings are ideal for individuals seeking both comfort and meaningful jewelry that can be worn continuously.
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Underdays
5.4K
Volume
+4000%
Growth
Underwear brand that combines luxury fabrics with high-quality design to elevate the experience of wearing underwear. Underdays focuses on transforming underwear into a form of self-care by offering products that are both comfortable and stylish, setting itself apart from competitors through its emphasis on premium materials and thoughtful design. The brand primarily targets individuals who value comfort, quality, and a sense of luxury in their everyday wear.
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Air tag wallet
33.1K
Volume
+4000%
Growth
A type of wallet designed to hold an Apple AirTag, a small tracking device. These wallets typically feature a dedicated slot or holder for the AirTag, allowing users to track the location of their wallet using Apple's Find My app, and often include additional features like RFID blocking, multiple card slots, and ID windows. AirTag wallets are ideal for individuals who prioritize both convenience and security in keeping track of their personal belongings.
peaked
Gatherall
590
Volume
+3900%
Growth
Company that offers wildlife adventure tours, allowing participants to experience puffins, whales, icebergs, and coastal scenery. Gatherall provides an entertaining, educational, and engaging experience, differentiating itself with knowledgeable guides and a focus on environmental sustainability. The tours are primarily targeted at nature enthusiasts, families, and tourists seeking an immersive wildlife experience.
peaked
Cognative MTB
1.9K
Volume
+3900%
Growth
Cognative MTB is a company that designs rider apparel specifically for mountain biking, based in the mountains of Western North Carolina. The company differentiates itself by emphasizing giving back to the trails, donating a portion of every product sold, and offering a full line of premium men's and women's mountain biking clothing. Cognative MTB primarily targets mountain biking enthusiasts who value high-quality apparel and support trail conservation efforts.
peaked
Commense
201K
Volume
+3650%
Growth
Fashion house that focuses on everyday luxury, comfort, and quality in their designs. Commense offers a range of fashion items, with mixed customer reviews highlighting both product quality and customer service issues. The brand primarily targets consumers seeking stylish yet comfortable clothing options for everyday wear.
exploding
Invisible locs
49.5K
Volume
+3500%
Growth
Invisible locs are a type of hairstyle where extensions are wrapped around the roots of natural hair to the ends, creating a seamless and natural look. This hairstyle differs from individual faux locs or soft locs in its application and appearance, offering a more uniform and polished finish. Invisible locs are popular among individuals seeking a protective style that mimics the appearance of natural locs while providing versatility and low maintenance.
peaked
wolf haircut
90.5K
Volume
+3200%
Growth
The wolf haircut is a hairstyle that combines elements of the shag haircut and the mullet. It features a mix of layers and bangs, creating a textured and voluminous look. This haircut is popular among individuals seeking a trendy, edgy style that offers versatility in length and styling options.
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Pickleball socks
1.9K
Volume
+3100%
Growth
Specialized athletic socks designed to enhance comfort and performance for Pickleball players. They often feature breathable mesh material to keep feet dry and an ultra-soft foot bed for cushioning from heel to toe, addressing the specific needs of Pickleball athletes. These socks are ideal for Pickleball players seeking extended comfort and support during long matches.
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