Walkability refers to the ease with which residents and visitors can access amenities and services on foot within a reasonable distance, typically defined as a walk of 30 minutes or less. This concept is crucial in urban planning, aiming to create urban spaces that are safe, convenient, and enjoyable for pedestrians, thereby reducing reliance on vehicles and promoting healthier lifestyles. Walkability primarily benefits urban residents, city planners, and policymakers focused on sustainable and livable city environments.

Everyday social media users who typically have between 100 to 10,000 followers. They are not professional influencers and their content usually includes personal posts such as photos of family, friends, pets, and memes, offering a more authentic and relatable connection with their audience. Nano influencers are often targeted by brands looking to engage with niche communities and achieve higher engagement rates through genuine interactions.

Paid social refers to the use of paid advertising on social media platforms to promote content, increase brand awareness, and drive engagement or conversions. This can include a variety of ad formats such as sponsored posts, display ads, video ads, and more, with campaigns typically targeted based on user demographics, interests, behaviors, and other criteria to reach a specific audience. Paid social is particularly beneficial for businesses looking to expand their reach and achieve specific marketing objectives beyond what organic social media efforts can accomplish.

A platform designed for Christian singles to meet, date, and develop relationships. It allows users to register through Facebook or email and create a profile, aiming to connect like-minded Christians and facilitate meaningful connections. The app primarily targets Christian individuals seeking meaningful relationships with others who share their faith.

Educational consultant based in Bogotá, Colombia, specializing in online learning and corporate training development. UBITS offers a range of services to help businesses design and optimize their training strategies, differentiating itself through its focus on tailored, scalable solutions for corporate clients. The primary target demographic for UBITS includes businesses and organizations seeking to enhance their employee training programs through effective and innovative online learning solutions.

Media company that provides diverse perspectives on modern, dynamic, and potential aspects of Vietnam. Vietcetera produces articles and content offering insights into contemporary Vietnamese culture and various societal issues, differentiating itself through its focus on modernity and potential within Vietnam. The target demographic includes individuals interested in Vietnamese culture, societal trends, and those seeking contemporary insights into Vietnam's development.

Korean television series known for their unique storytelling and high production values. These dramas often cover a wide range of genres, including romance, comedy, fantasy, and adventure, and are characterized by their engaging plots and well-developed characters. K-dramas primarily appeal to a global audience that enjoys serialized storytelling with emotional depth and cultural insights.

Design methodology aimed at creating products, services, and environments accessible and usable by as many people as possible, regardless of age, ability, or other factors. It focuses on understanding and addressing the diverse needs of users to ensure full participation in society, emphasizing principles such as user diversity, flexibility, equity, ease of use, perceptibility, and error tolerance. Inclusive design benefits a wide range of users, including those with disabilities, older adults, and anyone who may face barriers to access.

A yogurt bowl is a popular breakfast or snack option that typically consists of yogurt as the base, topped with a variety of ingredients such as fruits, nuts, seeds, granola, honey, or other sweeteners. It's a versatile dish that can be customized to suit individual tastes and dietary preferences, offering a balance of flavors and textures. Yogurt bowls are appreciated for their nutritional benefits, as they can be rich in protein, probiotics, vitamins, and minerals, depending on the ingredients used.

The global energy sector is undergoing a shift from fossil-based systems of energy production and consumption to renewable energy sources like wind, solar, and hydropower. This transition aims to reduce greenhouse gas emissions, combat climate change, and promote sustainable development through renewable energy adoption, energy efficiency, electrification, grid modernization, and energy storage. The energy transition primarily benefits governments, industries, and individuals committed to achieving global climate goals and ensuring a sustainable energy future.

A term that has gained popularity on social media platforms, particularly TikTok, referring to a type of meal that is often simple, snack-like, and composed of various small items rather than a traditional, structured meal. These items can include things like cheese, crackers, fruits, vegetables, nuts, and other easy-to-prepare or ready-to-eat foods, offering a more relaxed and intuitive approach to eating. The trend primarily appeals to individuals who enjoy casual, personalized meals and often share their creations on social media.

Wildlife awareness involves understanding and respecting the natural behaviors and habitats of wild animals. It emphasizes maintaining a safe and respectful distance from wildlife to avoid causing them stress or threatening their well-being, allowing for the observation of natural behaviors without interference. This practice is particularly important for nature enthusiasts, hikers, and anyone engaging in outdoor activities where encounters with wildlife are possible.

Sustainable packaging involves the use of materials and design techniques that minimize environmental impact and footprint. It often incorporates recyclable or biodegradable materials like PET or HDPE plastics, cardboard, and paper, aiming to reduce waste, conserve resources, and promote the reuse and recycling of packaging materials. This approach primarily benefits environmentally conscious consumers and businesses looking to reduce their ecological footprint.

Diesel exhaust fluid used in vehicles equipped with Selective Catalytic Reduction (SCR) technology to reduce harmful emissions. It is a 32.5% solution of high-purity, synthetically manufactured urea in de-mineralized water, which helps convert nitrogen oxides (NOx) in the exhaust gas into harmless nitrogen and water vapor. AdBlue is primarily used by diesel vehicle owners and operators seeking to comply with environmental regulations and reduce their vehicles' environmental impact.

UK-based company offering high-quality dog food subscriptions, focusing on personalized and healthy meals. The company differentiates itself by using real, natural ingredients to prepare meals that support the overall health of dogs, delivered straight to customers' doors. Pure Pet Food primarily targets pet owners who seek nutritious and convenient meal options for their dogs.

A type of bag made from artificial, synthetic, or 'faux' leather, created from agricultural waste products, sustainable biomaterials, or polymers like polyurethane. It serves as an alternative to traditional animal leather, offering a cruelty-free and often more sustainable option for consumers. Vegan leather bags are primarily targeted at environmentally conscious individuals and those who prefer not to use animal products.

Economic adage stating that when a measure becomes a target, it ceases to be a good measure. This principle highlights the problem that once a metric is used as a target for decision-making, individuals may alter their behavior to achieve the target, often resulting in unintended and counterproductive outcomes. Goodhart's Law is particularly relevant to policymakers, economists, and business managers who rely on metrics for performance evaluation and strategic planning.

Virtual insurer based in Hong Kong offering a range of insurance products, including pet and property insurance. Known for its digital approach, OneDegree makes insurance more accessible and efficient, and introduced a competitive fire insurance plan in 2021 with the lowest premium rate in Hong Kong. The company primarily targets tech-savvy individuals and businesses looking for convenient and cost-effective insurance solutions.

Digital learning platform that offers quality planning, teaching, and learning resources. It is designed to empower teachers to deliver personalized learning experiences, handling large volumes of requests simultaneously, providing instant responses, and operating 24/7 without breaks or downtime. The Boost Platform primarily benefits educators seeking to enhance their teaching methods and students looking for personalized learning experiences.

Global hospitality brand founded in 2014, designed to cater to the needs of millennial and Gen Z travelers. It offers a blend of beautifully designed accommodations, coworking spaces, recreational activities, wellness programs, and local experiences, providing a seamless travel and work infrastructure for today's nomadic travelers. Selina primarily targets millennial and Gen Z travelers who seek a combination of work, travel, and leisure in a community-oriented environment.

Ginkgo Bioworks is a prominent company in the field of synthetic biology, specializing in programming cells for diverse applications. The company utilizes advanced genetic engineering techniques to create custom organisms, which are used in producing cultured ingredients, developing new materials, and creating sustainable solutions. Ginkgo Bioworks primarily serves industries such as pharmaceuticals, agriculture, and consumer goods, aiming to innovate and enhance biotechnological processes.

Holistic education is an approach to teaching that aims to develop all aspects of a student's personality, including intellectual, emotional, social, physical, artistic, creative, and spiritual potentials. It emphasizes the importance of relationships and connections to the community, nature, and the world at large, preparing students to be well-rounded individuals who can contribute positively to society. This educational approach is particularly beneficial for students who thrive in environments that value experiential learning, critical thinking, and emotional intelligence.

Building material created using eco-friendly materials and methods to reduce environmental impact. Sustainable concrete aims to lower carbon emissions, conserve natural resources, and enhance the durability and longevity of concrete structures, differentiating it from traditional concrete. This type of concrete is particularly beneficial for environmentally-conscious builders, architects, and developers seeking sustainable construction solutions.

Designed for versatility, these bicycles are suitable for riding on various surfaces, including gravel roads, dirt paths, and paved roads. They feature a relaxed geometry for comfort, wider tire clearance for better traction, and often include disc brakes and multiple mounting points for accessories. Gravel bicycles appeal to cyclists seeking adventure and the ability to explore diverse terrains without being restricted to a single type of surface.

Red Dot can refer to Red Dot Entertainment, a recording studio in Austin, Texas, or the Red Dot Award, an international design competition. Red Dot Entertainment is known for providing high-quality recording services to musicians and artists, while the Red Dot Award recognizes outstanding design across various industries, promoting innovation and creativity. The recording studio primarily serves musicians and artists, whereas the design award targets designers, companies, and creative professionals seeking recognition for their work.

Dental hygiene product that involves using a reusable holder refilled with separate floss. This method is environmentally friendly as it reduces waste compared to disposable floss holders, offering a sustainable alternative for maintaining oral health. Reusable floss is particularly beneficial for eco-conscious individuals seeking to minimize their environmental impact while maintaining dental hygiene.

Image classification is a task in computer vision that involves assigning a label to an image from a predefined set of categories. These models are typically built using machine learning techniques, particularly deep learning with convolutional neural networks (CNNs), which automatically learn spatial hierarchies of features from input images. Image classification models are widely used in applications such as medical imaging, autonomous vehicles, and facial recognition, benefiting industries that require automated image analysis and categorization.

Tinted face sunscreen is a skincare product that combines sun protection with a slight tint to even out skin tone. It provides broad-spectrum UV protection, helping to prevent sun damage while also offering light coverage that enhances the complexion without the need for additional makeup. Tinted face sunscreen is typically targeted at individuals looking for a convenient product that offers both skincare benefits and light cosmetic coverage, often appealing to those with sensitive or blemish-prone skin who want a more natural look.

A piece of luggage designed to be the perfect size for a weekend trip. These bags are usually soft-sided, water-resistant, and equipped with shoulder straps, making them convenient for short travels. Weekender bags are ideal for individuals who need a compact and versatile bag for quick getaways or business trips.

False or inaccurate information that is spread, regardless of intent to deceive. Misinformation can propagate through various channels such as social media, news outlets, and word of mouth, potentially impacting public opinion, health, and safety. It affects a broad audience, including individuals and communities, by distorting facts and creating confusion.