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Marketing Trends
The biggest marketing and advertising trends, strategies and channels.
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5 years
marketing
AI copywriting tool
1.3K
Volume
+4000%
Growth
Software applications that use artificial intelligence to generate written content. These tools analyze data from various sources to create optimized content, improving search engine rankings and enhancing user experience. AI copywriting tools are beneficial for marketers, content creators, and businesses looking to streamline their content production process and improve SEO performance.
peaked
Smartreach
1.3K
Volume
+4000%
Growth
Software platform that provides end-to-end automation for email and LinkedIn campaigns. It allows teams to create unified campaigns targeting prospects across multiple channels simultaneously, ensuring consistent and coordinated messaging, and offers significant metrics and insights on ongoing campaigns. The platform is designed for sales and marketing teams looking to streamline their outreach efforts and improve campaign effectiveness.
peaked
Composable data
50
Volume
+4000%
Growth
Framework that allows users to create their own analytics experiences by leveraging existing assets. Utilizing a microservices-based architecture, it is built from individual components, providing flexibility and modularity for customized data and analytics solutions. This approach is particularly beneficial for organizations seeking tailored analytics capabilities to meet specific business needs.
regular
Taplio
22.2K
Volume
+3900%
Growth
AI-powered, all-in-one tool designed to help users maximize their LinkedIn presence. It streamlines content creation and scheduling, assists in expanding networks, engages with connections, and manages online reputations, differentiating itself with LinkedIn-dedicated features. Taplio primarily targets professionals and businesses looking to enhance their LinkedIn profiles and online engagement.
peaked
aigc
18.1K
Volume
+3800%
Growth
AIGC (AI-Generated Content) refers to content that is created using artificial intelligence technologies, such as text, images, music, or videos. This technology leverages machine learning models and algorithms to generate content that mimics human creativity, often used in fields like marketing, entertainment, and digital art. AIGC is primarily targeted at businesses, content creators, and developers seeking to automate or enhance their content production processes while reducing costs and time.
exploding
Designs.ai
60.5K
Volume
+3700%
Growth
Online platform that leverages proprietary AI technology to make design accessible to everyone, regardless of their design experience. It allows users to create stunning marketing portfolios in less than 2 minutes using a user-friendly interface and AI-powered tools, differentiating itself with its speed and ease of use. Designs.ai is targeted at individuals and businesses looking for quick, efficient, and professional design solutions without requiring extensive design skills.
peaked
Census etl
320
Volume
+3500%
Growth
The Census ETL process involves extracting data from various sources, transforming it into a suitable format, and loading it into a database or data warehouse for analysis and reporting. This process ensures that the data is accurate, consistent, and ready for analysis, providing valuable insights for decision-making and strategic planning. The Census ETL process is particularly beneficial for data analysts, researchers, and organizations that rely on comprehensive and reliable data for their operations.
regular
Xiaohongshu
1.5M
Volume
+3500%
Growth
Chinese social media and e-commerce platform that combines user-generated content, product reviews, and an online marketplace. It allows users to share lifestyle content, including fashion, beauty, travel, and food, and purchase products directly through the app, distinguishing itself with its strong influence on consumer behavior. Xiaohongshu is particularly popular among young Chinese consumers.
peaked
Liveforce
6.6K
Volume
+3400%
Growth
Event staffing software designed to streamline the management of event staff. It provides a centralized platform for communication, scheduling, and payroll management, featuring drag-and-drop task creation, real-time updates, and budgeting tools. The software is primarily targeted at event managers seeking to save time and money while efficiently managing their event staff workflow.
regular
Crisp.chat
6.6K
Volume
+3400%
Growth
Chatbot software that enables businesses to create and manage chatbots across multiple communication channels from a single platform. Crisp.chat enhances customer experience by providing instant answers through dedicated integrations with websites, Facebook Messenger, Line, WhatsApp, and Instagram. It is primarily targeted at businesses seeking to improve customer engagement and streamline communication processes.
peaked
billfree
4.4K
Volume
+3300%
Growth
Company providing digital bill delivery and bill management software for businesses. BillFree's solutions encompass e-bills, customer engagement, invoice management, product marketing, and advertising, differentiating itself by offering a comprehensive suite of tools for efficient bill handling and customer interaction. The primary target demographic includes businesses seeking to streamline their billing processes and enhance customer communication.
regular
Bookstagram
14.8K
Volume
+3300%
Growth
Niche community on Instagram where book enthusiasts share artistically composed photos of books. These accounts often include book reviews, recommendations, and discussions about various literary topics, providing a visually engaging way to connect with fellow readers and discover new books. Bookstagram primarily appeals to avid readers, book collectors, and literary influencers who enjoy sharing their passion for books and engaging with a like-minded community.
peaked
Canva for enterprise
6.6K
Volume
+3300%
Growth
Comprehensive design platform tailored for large organizations, consolidating design, content production, and collaboration tools under one secure and centralized account. It ensures brand consistency with customizable brand kits, templates, and approval workflows, and facilitates team collaboration with shared folders, real-time editing, and commenting. Canva for Enterprise is primarily targeted at large organizations seeking to maintain brand consistency, improve collaboration, and streamline the design process.
regular
Onepet
40.5K
Volume
+3300%
Growth
Company that connects premium pet brands with high-quality, high-intent affiliates, facilitating marketing and distribution within the pet industry. OnePet differentiates itself by offering a specialized platform that enhances the visibility and reach of premium pet products through strategic affiliate partnerships, thereby driving sales and brand recognition. The primary target demographic for OnePet includes premium pet brands seeking effective marketing solutions and affiliates looking to promote high-quality pet products.
exploding
Gohighlevel
201K
Volume
+3233%
Growth
An all-in-one marketing platform designed to help businesses and marketing agencies streamline their operations and achieve their marketing goals. It offers a wide range of features, including marketing automation, CRM, sales funnel builder, landing page builder, appointment scheduling, reputation management, analytics, and integrations, differentiating itself by providing comprehensive tools within a single platform. The platform primarily targets businesses and marketing agencies seeking to enhance their marketing efforts and operational efficiency.
exploding
Ai seo
27.1K
Volume
+3233%
Growth
Search engine optimization strategy that leverages artificial intelligence to optimize webpages for higher rankings on search engine results pages. This approach uses AI technologies to analyze data, identify trends, and implement changes that can improve a website's visibility and performance in search engine rankings. AI SEO is particularly beneficial for digital marketers and businesses looking to enhance their online presence and drive more organic traffic to their websites.
exploding
LoyalFans
368K
Volume
+3200%
Growth
Online platform that allows content creators to share exclusive content with their fans and followers for a fee. It provides various tools and features for creators to monetize their content through subscriptions, pay-per-view content, and direct messaging, differentiating itself by offering a user-friendly interface and multiple revenue streams. LoyalFans primarily targets content creators looking to monetize their work and fans seeking exclusive, personalized content.
exploding
Spotfund
5.4K
Volume
+3200%
Growth
Online platform that allows users to create fundraisers quickly and easily. Spotfund differentiates itself by emphasizing simplicity and speed, enabling users to start raising funds within minutes for various causes. The platform is targeted at individuals and organizations looking to raise money for charitable, personal, or community-driven initiatives.
peaked
Pictory.ai
110K
Volume
+3200%
Growth
Platform that uses artificial intelligence to help users repurpose video and text content into short, branded videos for marketing purposes. It aims to save time in video creation and boost the social visibility of brands by providing a user-friendly interface that requires no prior video editing experience. The service is particularly beneficial for marketers, small business owners, and content creators looking to enhance their online presence efficiently.
peaked
Fourthwall
49.5K
Volume
+3167%
Growth
Platform designed to help creators launch their own homepage, shop, memberships, and more on a fully-branded website. It allows creators to build a thriving creative business by offering retail-quality products that can be designed and sold directly through their personalized websites, differentiating itself with its comprehensive suite of tools for brand customization and e-commerce. The primary target demographic includes content creators, influencers, and artists looking to monetize their online presence and build a personalized brand.
exploding
Substack
673K
Volume
+3100%
Growth
Online platform that provides publishing, payment, analytics, and design infrastructure to support subscription newsletters. It allows writers and creators to send digital newsletters directly to their subscribers and monetize their content through paid subscriptions, differentiating itself by offering a straightforward way to build a direct relationship with the audience. Substack is popular among journalists, writers, and independent creators seeking to bypass traditional media outlets.
exploding
Native ai
2.9K
Volume
+3067%
Growth
London-based startup developing a marketplace to facilitate AI training and licensing deals. The platform connects companies building large language models (LLMs) with data rights holders willing to license their data, ensuring compensation for contributions. This service primarily benefits companies developing AI models and data rights holders seeking to monetize their data.
exploding
Dragapp
880
Volume
+3000%
Growth
Tool designed to transform Gmail into a team workspace, allowing users to manage workflows such as Help Desk, CRM, or Tasks. Dragapp distinguishes itself as the #1 Gmail Shared Inbox tool by offering features like organizing your inbox, creating Drag boards for sales, customer support, and tasks, and facilitating team collaboration. It is primarily targeted at teams and businesses looking to enhance their email management and collaboration within Gmail.
peaked
Jellycat
7.48M
Volume
+3000%
Growth
London-based brand renowned for its high-quality, innovative soft toys and stuffed animals, established in 1999. Known for unique designs and luxurious plush toys, Jellycat distinguishes itself with a wide range of whimsical and charming characters that appeal to both children and adults. The brand primarily targets parents, gift buyers, and collectors seeking premium, imaginative plush toys.
exploding
Sundays For Dogs
33.1K
Volume
+3000%
Growth
Brand offering air-dried dog food made from human-grade ingredients, aiming to provide a healthier and more convenient alternative to traditional kibble. Sundays For Dogs differentiates itself by using a unique air-drying process that preserves nutrients and flavor without the need for refrigeration, appealing to pet owners seeking high-quality, nutritious options for their dogs. The target demographic includes health-conscious pet owners who prioritize natural and minimally processed food for their dogs.
exploding
Lavender ai
6.6K
Volume
+3000%
Growth
Real-time AI sales email coach designed to help Sales Development Representatives (SDRs) and Account Executives (AEs) optimize their outbound emails. Lavender AI distinguishes itself by analyzing over 1 billion emails to provide actionable insights, conduct research, and personalize communication, thereby enhancing email effectiveness and engagement. The primary users of Lavender AI are sales professionals looking to improve their email outreach and achieve better sales outcomes.
peaked
Jasper AI
135K
Volume
+3000%
Growth
Business automation platform that leverages artificial intelligence (AI) and machine learning (ML) to automate a wide range of business processes. It is designed to augment enterprise marketing teams by improving their processes and outputs, not just making them faster, and helps businesses automate repetitive tasks, integrate with other systems, and gain valuable insights to optimize their operations. Jasper AI is primarily targeted at enterprise marketing teams and businesses looking to enhance efficiency and gain deeper insights through automation.
peaked
Esg advertising
110
Volume
+3000%
Growth
Marketing strategies that highlight a company's commitment to Environmental, Social, and Governance (ESG) principles. These strategies aim to build a positive brand image and connect with stakeholders who value sustainability and ethical business practices. Companies can attract customers, investors, and partners who prioritize these values by showcasing their efforts in areas such as environmental sustainability, social responsibility, and good governance.
regular
thisthat
18.1K
Volume
+2900%
Growth
ThisThat is a market research and influencer marketing platform that combines traditional research techniques with innovative influencer-led research. It focuses on engaging hard-to-reach audiences, particularly Gen Z, by gamifying the market research process and leveraging influencers to increase response rates and the quality of data collected. ThisThat is primarily targeted at brands and marketers who want to gain deep insights into consumer behavior and improve the effectiveness of their marketing campaigns by using more engaging and accurate research methods
exploding
Zuddl
3.6K
Volume
+2900%
Growth
Unified platform for managing events and webinars, offering features such as landing page creation, dynamic registration and ticketing, inbuilt video production and editing, video on demand infrastructure, and native CRM integrations. It aims to simplify the event tech stack for B2B event marketers, improve operational efficiency, and enhance sales and marketing collaboration. Zuddl primarily targets B2B event marketers looking to streamline their event management processes and improve collaboration between sales and marketing teams.
regular
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