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Marketing Trends
The biggest marketing and advertising trends, strategies and channels.
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5 years
marketing
Yodeck
33.1K
Volume
+875%
Growth
Digital signage software that enables users to convert any screen or TV into a digital sign. It is recognized for its user-friendly interface and offers features such as media display, easy management and scheduling, intuitive scheduling, and remote control capabilities, with a free plan available for the first screen and various pricing plans for more extensive use. Yodeck is particularly beneficial for businesses and organizations looking to implement multi-screen installations and manage digital content efficiently.
exploding
Bibigo
49.5K
Volume
+822%
Growth
A brand specializing in Korean cuisine, offering a variety of food products such as dumplings, sauces, and ready-to-eat meals. Owned by CJ CheilJedang, a South Korean food company, it aims to deliver authentic Korean flavors globally, known for high-quality ingredients and convenience. The brand primarily targets consumers interested in Korean cuisine and those seeking quick, flavorful meal options.
regular
Creator economy
5.4K
Volume
+809%
Growth
The creator economy encompasses a diverse range of individuals who produce and monetize content across various platforms. In 2023, it includes industry thought leaders, experts, B2B marketers, and traditional social media influencers, with platforms like LinkedIn becoming significant for creator activities. This economy primarily benefits content creators seeking to monetize their expertise and brands looking to engage audiences through sponsored content.
exploding
Metricool
246K
Volume
+809%
Growth
Digital marketing tool designed to help users analyze, manage, and monitor the success of their digital content across various platforms. It offers features such as social media management, analytics, content planning, competitor analysis, reporting, and ad management, differentiating itself with a user-friendly interface and comprehensive insights. Metricool is primarily targeted at businesses and individuals looking to enhance their online presence and optimize their digital marketing strategies.
exploding
Clipchamp
1.22M
Volume
+809%
Growth
Online video editing tool developed by the Australian company Clipchamp Pty Ltd, now owned by Microsoft. It allows users to import, edit, and export audiovisual material directly in an Internet browser window, offering both free and premium features. Clipchamp is suitable for content creators, marketers, and individuals seeking an accessible and versatile video editing solution.
exploding
designjoy
8.1K
Volume
+800%
Growth
Company offering design services by replacing unreliable freelancers and expensive agencies for a flat monthly fee. Designjoy differentiates itself by promising fast delivery of designs, aiming to provide a more efficient and cost-effective solution for businesses in need of design work. The service is primarily targeted at businesses seeking reliable and affordable design solutions without the overhead of traditional agencies.
peaked
relume
60.5K
Volume
+800%
Growth
Relume is a platform that offers a component library and tools to streamline the web design process, particularly for Webflow users. It provides pre-built, customizable components that designers can use to accelerate their workflow, enabling faster and more efficient website creation. The platform is designed to support both freelancers and teams in building responsive and visually appealing websites with ease.
exploding
Creative fabrica
368K
Volume
+789%
Growth
A company founded in 2016 that provides a wide range of resources for creative projects, including fonts, graphics, and crafts. It aims to offer exceptional resources at fair prices, catering to those with a passion for art and handmade crafts, and boasts a library of over 1 million unique premium designs. Creative Fabrica primarily targets artists, designers, and crafters looking for high-quality, affordable design assets.
exploding
Vibe marketing
390
Volume
+756%
Growth
Vibe marketing is a promotional strategy focused on creating an emotional atmosphere or experience that resonates with a target audience, rather than directly advertising a product or service. This approach often leverages storytelling, aesthetics, and sensory engagement to foster a connection that aligns with the audience's values or aspirations. Vibe marketing is particularly effective for brands targeting younger, experience-driven demographics seeking authenticity and cultural relevance.
exploding
Storyblok
33.1K
Volume
+733%
Growth
Headless content management system (CMS) that empowers developers and content teams to create better content experiences across any digital channel. It allows for the separation of content from its presentation, enabling more flexibility and control over how content is delivered and displayed, which facilitates collaboration and innovation. Storyblok is particularly beneficial for developers and marketers looking to streamline content management and accelerate the delivery of digital experiences.
exploding
SpotHopper
9.9K
Volume
+733%
Growth
Software company that provides an all-in-one marketing and online revenue platform for restaurants, offering services such as website creation, social media management, and email marketing. SpotHopper differentiates itself by offering a comprehensive suite of tools specifically tailored to the needs of the restaurant industry, helping establishments enhance their online presence and drive customer engagement. The platform primarily targets restaurant owners and managers looking to streamline their marketing efforts and boost online revenue.
exploding
Fotor
368K
Volume
+727%
Growth
Photo editing software available on multiple platforms, including mobile devices, desktop computers, and as a web app. It offers a variety of tools such as cropping, adding text and effects, and retouching images, making it a versatile option for both amateur and professional photo editors. The software is particularly useful for individuals seeking a user-friendly alternative to more complex photo editing programs.
exploding
Plausible analytics
5.4K
Volume
+709%
Growth
Web analytics tool designed to provide essential insights into website traffic while prioritizing user privacy. It offers a straightforward interface that presents all necessary information on a single page, eliminating the need for custom reports or complex menus, making it accessible and easy to use. Plausible Analytics is ideal for website owners and digital marketers who seek a simple, privacy-focused solution for tracking and understanding their web traffic.
regular
IllustrationX
2.4K
Volume
+700%
Growth
Leading illustration agency that started in 1929 in London's Covent Garden. IllustrationX has grown to have agents active across four continents and is known for its commitment to exceeding expectations and delivering on promises, offering a wide range of artistic styles and services. The agency primarily serves businesses, publishers, and advertising agencies seeking high-quality, professional illustration work.
regular
Thailand digital nomad
390
Volume
+700%
Growth
Thailand provides several visa options for digital nomads, including the Destination Thailand Visa, the Smart Visa, and the Long-Term Resident Visa, aimed at attracting remote workers. These visas offer favorable conditions for digital nomads, such as extended stays and work permissions, making Thailand an appealing destination for remote professionals. The target demographic for these visas includes digital nomads and remote workers seeking a base in Southeast Asia with a vibrant culture and affordable living costs.
regular
Maxiblocks
590
Volume
+700%
Growth
A powerful, flexible, and user-friendly WordPress page builder that enables users to create professional-looking websites quickly and easily without requiring coding skills. It offers a vast library of templates and is designed to help users build stunning and fast websites efficiently, differentiating itself with its ease of use and extensive customization options. Maxiblocks is ideal for individuals, small businesses, and web developers looking to create high-quality websites without extensive technical knowledge.
peaked
Scalapay
201K
Volume
+691%
Growth
Innovative payment method that allows customers to buy products from online and in-store retailers and pay in three equal monthly installments. It differentiates itself by offering immediate product receipt with no additional charges if installments are paid on time, providing a flexible and interest-free payment option. Scalapay primarily targets consumers looking for convenient and budget-friendly payment solutions for their purchases.
regular
Liquid death
450K
Volume
+670%
Growth
Liquid Death is a beverage company that offers mountain water products packaged in aluminum cans, aiming to promote sustainability and reduce plastic waste. Founded in 2017 by Mike Cessario, a former creative director at Netflix, the brand utilizes edgy marketing strategies to appeal to a younger demographic. Liquid Death's product line includes still and sparkling waters, as well as flavored variants like Mango Chainsaw and Severed Lime. The company targets environmentally conscious consumers seeking alternatives to traditional bottled water, combining hydration with a commitment to environmental responsibility.
exploding
3D crystal ball
2.9K
Volume
+667%
Growth
Decorative and educational items made from materials like K9 crystal, featuring intricate 3D designs created through laser carving. These crystal balls often come with LED lighting bases, serving as night lights or tools for teaching about astronomy, offering a visually appealing and functional experience. They are popular among individuals interested in unique home decor, astronomy enthusiasts, and those seeking distinctive gifts.
regular
Exly
5.4K
Volume
+664%
Growth
Exly is a platform designed to help creators, coaches, and professionals manage and grow their online businesses. It provides tools for building websites, offering courses, managing appointments, and processing payments, allowing users to efficiently streamline their operations and reach their audiences. Exly primarily targets entrepreneurs, small business owners, and digital creators looking for an all-in-one solution to expand their online presence and monetize their services.
regular
PickYourTrail
22.2K
Volume
+655%
Growth
Travel company that operates a platform offering curated itineraries and allows travelers to personalize and book their vacations online. The company helps consumers ideate, plan, and book experiential international vacations, collaborating with leading tourism boards of various destinations such as Australia, Singapore, Iceland, Japan, Dubai, and New Zealand. PickYourTrail primarily targets travelers seeking customized and hassle-free vacation planning and booking experiences.
regular
Modash
100
Volume
+650%
Growth
Tool used by marketing teams to find, analyze, and monitor influencers on social media platforms such as Instagram, TikTok, and YouTube. It helps in identifying influencers with over 1,000 followers and provides relevant data to assist in influencer marketing strategies, differentiating itself by offering comprehensive analytics and monitoring capabilities. Modash is primarily targeted at marketing professionals and businesses looking to optimize their influencer marketing efforts.
regular
Seamless AI
27.1K
Volume
+638%
Growth
Platform designed to help professionals create new relationships, opportunities, and revenue more efficiently. It provides tools and resources to enhance business connections and growth, differentiating itself by offering a comprehensive suite of features for lead generation and sales automation. The platform primarily benefits sales professionals, marketers, and business development teams seeking to optimize their networking and revenue generation efforts.
exploding
Rewardful
5.4K
Volume
+631%
Growth
Tool that helps businesses create and manage affiliate and referral programs. It integrates with various platforms to track referrals, manage commissions, and provide analytics, differentiating itself by offering seamless integration and comprehensive tracking features. Rewardful is often used by SaaS companies, membership sites, and other online businesses to incentivize word-of-mouth marketing and grow their customer base through referrals.
exploding
LTK
165K
Volume
+631%
Growth
Software company that operates the platform Shop LTK, enabling users to shop for fashion, home, beauty, and fitness products recommended by influencers. Founded in 2011 and based in Dallas, TX, LTK differentiates itself by leveraging influencer marketing to provide curated shopping experiences. The platform primarily targets consumers interested in influencer-recommended products and brands, as well as influencers looking to monetize their content.
exploding
StackAdapt
33.1K
Volume
+617%
Growth
Software company based in Toronto, Ontario, specializing in programmatic advertising. The company offers a self-serve programmatic advertising platform that helps marketers execute data-driven campaigns across various digital channels, distinguishing itself with its user-friendly interface and advanced targeting capabilities. StackAdapt primarily serves digital marketers in North America looking to optimize their advertising strategies.
exploding
Smith ai
5.4K
Volume
+608%
Growth
A company that provides virtual receptionist and customer engagement services. They offer services such as answering calls, scheduling appointments, and handling customer inquiries through phone, chat, and other communication channels. Their goal is to help businesses improve customer service and streamline operations by providing professional and efficient virtual receptionist services.
exploding
Copymatic ai
880
Volume
+600%
Growth
AI-powered copywriting and content creation tool designed to generate digital ads, website copy, blog content, and more in seconds. It leverages advanced algorithms to produce high-quality, engaging content quickly, differentiating itself with its ease of use and efficiency. Copymatic AI is ideal for marketers, content creators, and businesses looking to streamline their content production process and enhance their digital marketing efforts.
peaked
Sender
90.5K
Volume
+592%
Growth
Email marketing application that offers tools for managing contact lists, creating personalized campaigns, and analyzing campaign results. Sender differentiates itself with a user-friendly drag-and-drop editor and comprehensive analytics to optimize email marketing efforts. The platform is targeted at businesses and marketers looking to enhance their email marketing strategies and improve engagement with their audience.
regular
Instreamly
18.1K
Volume
+567%
Growth
Platform that connects streamers with brands, enabling streamers to earn money by collaborating with brands of their choice. Instreamly differentiates itself by providing a streamlined setup that is enjoyable for viewers and easy to use for both streamers and brands, enhancing the overall experience of brand partnerships in the streaming industry. The platform primarily targets streamers looking to monetize their content and brands seeking to engage with the streaming community.
regular
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