Deepfake detection

The process of identifying and mitigating the use of synthetic media where a person in an existing image or video is replaced with someone else's likeness. This technology leverages artificial intelligence, particularly deep learning, to create realistic but fake content, and employs techniques such as visual artifacts analysis, audio-visual inconsistencies, biometric analysis, and machine learning models to detect these fakes. Deepfake detection is crucial for maintaining the integrity of information and preventing misuse, benefiting media organizations, law enforcement, and the general public.