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Health Trends
The trends shaping the future of health and healthcare.
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5 years
health
Eight Sleep
135K
Volume
+382%
Growth
American company that develops products aimed at enhancing sleep fitness through advanced technology. It offers personalized cooling, heating, and elevation features for beds, setting it apart from traditional sleep products by focusing on individualized comfort and sleep optimization. The primary target demographic includes individuals seeking to improve their sleep quality through innovative and customizable solutions.
exploding
Athletes mental health
1.6K
Volume
+380%
Growth
The mental health of athletes encompasses issues such as anxiety, depression, and stress, which are prevalent in the sports community. Despite increased awareness and reporting, stigma and the pressures of competition continue to pose significant challenges. Support systems, high-profile advocacy, and the involvement of coaches and teammates are essential in addressing these mental health concerns.
exploding
CryoSlimming
12.1K
Volume
+380%
Growth
Non-invasive cosmetic procedure aimed at reducing fat in specific areas of the body through the application of cold temperatures. This process is part of cryolipolysis, designed to freeze and destroy fat cells without damaging surrounding tissues, with the dead fat cells naturally eliminated by the body's lymphatic system over time. It is targeted at individuals looking to contour their body and reduce stubborn fat deposits resistant to diet and exercise.
exploding
Bucked Up
135K
Volume
+379%
Growth
Bucked Up is a fitness supplement brand renowned for its pre-workout formulas, energy drinks, and other performance-enhancing products. Their offerings include the flagship pre-workout, which contains 200mg of caffeine and 2.5g of beta-alanine, and the high-stimulant WOKE AF pre-workout with 333mg of caffeine and 3.2g of beta-alanine. Additionally, Bucked Up provides energy drinks, such as Bucked Up Energy, and hydration supplements like Bucked Up Hydration, designed to improve workout performance and recovery. The brand caters to athletes, fitness enthusiasts, and individuals seeking to enhance their exercise routines with scientifically formulated supplements.
exploding
Creatine hmb
9.9K
Volume
+379%
Growth
Supplement that combines Creatine monohydrate and HMB (Beta-Hydroxy Beta-Methylbutyrate) to enhance strength, increase endurance, decrease fat mass, and prevent lean muscle loss. This combination is known for boosting muscle protein synthesis, reducing muscle protein catabolism, and enhancing muscle growth, differentiating it from other supplements by its dual-action benefits. It is primarily targeted at athletes, bodybuilders, and fitness enthusiasts seeking to improve their performance and muscle health.
exploding
Brightening deodorant
1.6K
Volume
+379%
Growth
A personal care product designed to reduce underarm odor while also addressing skin discoloration. It typically contains ingredients such as niacinamide and alpha arbutin, which help to brighten the skin and reduce post-inflammatory hyperpigmentation. This product is targeted at individuals who experience darkened underarm skin and are looking for a dual-function deodorant that also offers skin-brightening benefits.
regular
dpdr
135K
Volume
+378%
Growth
Mental health condition characterized by persistent or recurrent feelings of detachment from one's own body or a sense of unreality about the surroundings. Symptoms include feeling like an outside observer of oneself, emotional disconnection, and distortions in perception, often triggered by severe stress, trauma, or substance use. Treatment typically involves psychotherapy and sometimes medication, targeting individuals experiencing significant distress or impairment due to these symptoms.
peaked
Tinted sunscreen
110K
Volume
+376%
Growth
A skincare product that combines sun protection with cosmetic benefits by including a tint to even out skin tone. Tinted sunscreens offer broad-spectrum protection against UVA, UVB, and visible light, while also providing a more uniform complexion and sometimes additional skincare benefits like antioxidants and moisturizers. This product is particularly beneficial for individuals seeking both sun protection and a more even skin tone in their daily skincare routine.
exploding
Perimenopause test
22.2K
Volume
+376%
Growth
Medical assessments used to evaluate the transition period before menopause by checking hormone levels and symptoms. These tests often involve multiple blood tests over time due to fluctuating hormone levels, providing a more accurate diagnosis of perimenopause. Perimenopause tests are primarily beneficial for women experiencing symptoms of hormonal changes and seeking to understand their reproductive health status.
exploding
Electrolyte mix
5.4K
Volume
+376%
Growth
Hydration supplements designed to replenish essential minerals and electrolytes lost through sweat, exercise, or illness. These mixes typically contain sodium, potassium, magnesium, and calcium, and are available in various forms such as powders, tablets, and ready-to-drink solutions, offering a convenient way to maintain electrolyte balance. Electrolyte mixes are commonly used by athletes, individuals on ketogenic diets, or anyone experiencing dehydration.
exploding
Electrolytes tablets
49.5K
Volume
+376%
Growth
Mineral supplements designed to treat or prevent low levels of essential electrolytes such as potassium in the blood. These tablets help maintain normal electrolyte levels, which are crucial for the proper functioning of cells, kidneys, heart, muscles, and nerves, thereby supporting overall bodily functions. Electrolyte tablets are particularly beneficial for individuals who experience electrolyte imbalances due to factors like intense physical activity, illness, or dietary deficiencies.
exploding
Skin barrier
33.1K
Volume
+376%
Growth
The outermost layer of the skin serves as a protective barrier against environmental damage and helps prevent water loss. It plays a crucial role in maintaining overall skin health by keeping moisture in and irritants out, which is vital for preventing dryness and irritation. This barrier is particularly important for individuals with sensitive skin or those exposed to harsh environmental conditions.
exploding
menopause hrt
4.4K
Volume
+376%
Growth
Hormone replacement therapy is a medical treatment aimed at alleviating symptoms associated with menopause by supplementing the body with hormones such as estrogen and progesterone. This therapy can effectively reduce symptoms like hot flashes and night sweats, and it may also help in preventing osteoporosis, though it carries potential risks that require careful consideration. The primary beneficiaries of this treatment are women experiencing menopausal symptoms who seek relief and improved quality of life under the guidance of a healthcare professional.
exploding
Azelaic Acid Cream
110K
Volume
+376%
Growth
Topical medication used primarily to treat mildly to moderately inflamed acne and mild to moderate rosacea. It works by killing the bacteria that cause acne and by keeping the skin pores clean, and for rosacea, it helps to clear the bumps, lesions, and swelling. This medication is available only with a doctor's prescription and is targeted at individuals suffering from acne or rosacea.
exploding
Hojicha
201K
Volume
+376%
Growth
A type of Japanese green tea that is distinct due to its unique roasting process. The roasting gives it a reddish-brown color and a toasty, slightly caramel-like flavor, with reduced caffeine content, making it suitable for evening consumption. Hojicha is popular among tea enthusiasts who appreciate its warm, nutty flavor and lower caffeine levels.
exploding
Beef protein powder
12.1K
Volume
+376%
Growth
This dietary supplement is derived from beef and is used to enhance protein intake, particularly for individuals with dairy allergies. It is rich in amino acids and is often marketed as a paleo-friendly option, distinguishing itself from other protein supplements by catering to specific dietary needs. The primary demographic for beef protein powder includes fitness enthusiasts, bodybuilders, and individuals following a paleo diet who seek an alternative to dairy-based protein supplements.
exploding
Cica serum
3.6K
Volume
+376%
Growth
Skincare product formulated with madecassoside, known for its anti-inflammatory and wound-healing properties. Cica serum helps soothe irritated skin, reduce redness, and accelerate the healing process, while also stimulating collagen production to maintain youthful skin. It is particularly beneficial for individuals with sensitive, irritated, or aging skin seeking to improve skin health and appearance.
exploding
Sales support staff
140
Volume
+376%
Growth
Sales support staff are responsible for a variety of tasks that assist the sales team and ensure smooth operations. Their main duties include responding to customer complaints and questions, ensuring orders are processed on time, scheduling sales activities, and providing administrative support to the sales team. They play a crucial role in maintaining customer satisfaction and supporting the sales process.
exploding
Charlie health
49.5K
Volume
+376%
Growth
Virtual treatment programs designed to support young people struggling with their mental health, focusing on long-term healing and connection. Charlie Health differentiates itself by offering personalized, evidence-based care through a combination of individual, family, and group therapy sessions conducted online. The primary target demographic includes adolescents and young adults facing mental health challenges who benefit from accessible and comprehensive virtual care solutions.
exploding
Heart chews
210
Volume
+375%
Growth
Supplements designed to support blood pressure and heart health, containing ingredients like beetroot powder. They offer benefits such as improved energy, heart support, and circulatory health, and are available in flavors like Pomegranate Berry. These chewable supplements are intended for adult use.
peaked
Air Quality Meter
3.6K
Volume
+373%
Growth
A device designed to detect, monitor, and report on specific air pollutants such as particulate matter (PM) or carbon dioxide, as well as environmental factors like temperature and humidity. It provides valuable data for assessing the quality of air in various environments, helping to identify pollution sources and ensure compliance with air quality standards. Air quality meters are essential for environmental agencies, industrial facilities, and individuals concerned about indoor and outdoor air quality.
regular
Chomps
165K
Volume
+373%
Growth
Brand founded by Pete Maldonado and Rashid Ali in 2012, specializing in high-quality, great-tasting meat snacks. Chomps differentiates itself by being minority-owned and operated, focusing on providing nutritious and flavorful snack options made from sustainably sourced ingredients. The brand primarily targets health-conscious consumers and individuals seeking convenient, protein-rich snack alternatives.
exploding
Cinnamon clove tea
480
Volume
+371%
Growth
This herbal infusion is crafted from cinnamon sticks and cloves, offering a warm and spicy flavor profile. It is valued for its potential health benefits, which include anti-inflammatory, antioxidant, antimicrobial, and digestive properties, setting it apart from other herbal teas. The tea is particularly appealing to individuals seeking natural remedies and those who enjoy spiced beverages with health-promoting qualities.
exploding
Mushroom supplement
22.2K
Volume
+371%
Growth
Wellness products that utilize various types of mushrooms to support health and well-being. These supplements are known for their potential benefits in managing stress, boosting immune function, and enhancing overall wellness, with specific varieties like Lion's mane being studied for their effects on anxiety and depression. Mushroom supplements are typically targeted at individuals seeking natural health remedies and those interested in holistic wellness practices.
exploding
pre-training
9.9K
Volume
+371%
Growth
Pre-training is a concept often used in machine learning and natural language processing, involving training a model on a large dataset before fine-tuning it on a more specific task. This process helps the model to learn general features and patterns in the data, which can then be adapted to perform better on the specific task. Pre-training is particularly beneficial for tasks such as sentiment analysis, named entity recognition, and machine translation, and is widely used in models like BERT, GPT, and RoBERTa.
exploding
Copenhagen plank
40.5K
Volume
+370%
Growth
Exercise that is useful for strengthening the hip adductors and the outer thighs. It helps reduce soreness and is beneficial for lateral-style movements, playing a role in protecting various joints in the leg and preventing injuries. The Copenhagen plank is particularly beneficial for athletes and individuals looking to enhance their lower body strength and stability.
exploding
Seed probiotics
110K
Volume
+370%
Growth
Probiotics designed to support whole body health through a scientifically formulated blend. Seed probiotics feature 24 different strains aimed at promoting gut health and overall well-being, distinguishing themselves with high quality and rigorous scientific backing. These probiotics are targeted at individuals seeking to improve their digestive health and enhance their overall wellness.
exploding
Diva disc
8.1K
Volume
+370%
Growth
The Diva disc is a menstrual disc designed for menstrual fluid collection, offering a relatively soft firmness. It is similar to other menstrual discs like Nixit and Ziggy but features a slightly more structured rim for added stability. This product is targeted at individuals seeking a reusable, comfortable, and eco-friendly alternative to traditional menstrual products.
exploding
Antarctic krill oil
18.1K
Volume
+367%
Growth
Derived from krill in the Antarctic Ocean, this supplement is rich in omega-3 fatty acids and antioxidants, offering potential health benefits. It is considered more sustainable compared to traditional fish oil, providing a unique source of essential nutrients. The product is primarily targeted at individuals seeking to improve their cardiovascular health and overall wellness through natural supplements.
exploding
Perimenopause app
480
Volume
+367%
Growth
A mobile application designed to support individuals experiencing perimenopause and menopause by offering features such as symptom tracking, community support, and evidence-based information. Founded by Dr. Louise Newson, a GP and menopause specialist, the app aims to provide comprehensive resources and tools to manage menopause symptoms and hormone deficiency effectively. The primary target demographic for this app includes women undergoing perimenopause and menopause, seeking reliable information and support to navigate this life stage.
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