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Health Trends
The trends shaping the future of health and healthcare.
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5 years
health
Rice toner
74K
Volume
+433%
Growth
Skincare product known for its hydrating and exfoliating properties. It helps to cleanse the skin gently without causing irritation or dryness, making it suitable for sensitive skin. The toner forms a protective barrier over the skin to prevent water loss, leaving the skin feeling plump, smooth, and radiant, and is particularly beneficial for individuals with dull, fatigued, dry, or irritated skin.
exploding
Rosemary Conditioner
2.4K
Volume
+431%
Growth
Hair care product formulated with rosemary extract, known for its benefits in promoting hair growth, strengthening hair, and improving scalp health. Rosemary conditioner often includes additional ingredients like mint to enhance its invigorating and refreshing properties, setting it apart from other conditioners. This product is particularly beneficial for individuals seeking to improve hair strength, stimulate growth, and maintain a healthy scalp.
exploding
Probiotic bites
210
Volume
+429%
Growth
Supplements designed to support digestive health, gut flora, and immune function in dogs. These bites come in various flavors and forms, such as soft chews, and are available from retailers like Amazon, Walmart, and Petco, differentiating themselves by their palatability and ease of administration. Probiotic bites are primarily targeted at dog owners looking to improve their pets' overall digestive health and immune system.
exploding
Grounding benefits
18.1K
Volume
+428%
Growth
Grounding, also known as earthing, involves direct physical contact with the Earth’s surface, which is believed to offer various health benefits. It is thought to improve sleep, reduce inflammation, enhance mood, reduce stress, improve circulation, boost immune function, and provide pain relief by balancing the body's electrical charge. These benefits are primarily targeted at individuals seeking natural methods to enhance overall well-being and manage stress-related health issues.
exploding
Marine collagen supplements
8.1K
Volume
+428%
Growth
Derived from fish and marine life, these supplements are known for supporting skin health, joint function, and overall wellness due to their high bioavailability. Marine collagen supplements are available in various forms such as powder, capsules, and liquids, offering versatility in consumption. They are primarily targeted at individuals seeking to improve skin elasticity, joint health, and overall vitality, often appealing to those interested in anti-aging and wellness products.
exploding
Eargasm earplugs
14.8K
Volume
+427%
Growth
Noise-reducing earplugs designed to preserve sound clarity, making them suitable for loud environments such as concerts and motorcycling. They feature a discreet design and are made from hypoallergenic soft silicone for comfort during extended use, and include a lightweight aluminum case for easy transport. These earplugs are ideal for individuals who want to protect their hearing while still being able to hear conversations and music clearly.
exploding
Double wood supplements
12.1K
Volume
+427%
Growth
Double Wood Supplements is a company that offers a variety of dietary supplements aimed at enhancing cognitive function, liver health, and overall wellness. The company differentiates itself by providing high-quality products such as Magnesium L-Threonate, TUDCA, and Choline Phosphatidylcholine Complex, which have received high customer ratings. Their target demographic includes individuals seeking effective and reliable supplements for cognitive enhancement, liver support, and essential nutrient intake.
exploding
Azelaic acid lotion
480
Volume
+426%
Growth
Topical treatment commonly used for various skin conditions, including acne and rosacea. It works by unclogging pores, killing acne-causing bacteria, and reducing inflammation, while also helping to even out skin tone by eliminating free radicals and toxins that can damage skin cells. Azelaic acid lotion is particularly beneficial for individuals with acne-prone or rosacea-affected skin seeking to improve their skin's appearance and health.
exploding
ritfit
8.1K
Volume
+426%
Growth
Brand specializing in fitness equipment, particularly for home gyms. RitFit offers products such as power cages, leg press and hack squat machines, and comprehensive home gym packages, differentiating itself with a focus on affordability and versatility. The brand primarily targets fitness enthusiasts and individuals looking to set up home gyms with reliable and cost-effective equipment.
exploding
Wellness retreat
49.5K
Volume
+426%
Growth
A purposeful getaway designed to focus on an individual's well-being. It serves as a break from daily life, allowing participants to prioritize their psychological, physical, and spiritual health through various activities. Wellness retreats are ideal for individuals seeking relaxation, self-care, and overall wellness improvement.
exploding
Peptide serum
60.5K
Volume
+426%
Growth
Skincare products that contain peptides, which are short chains of amino acids. These serums offer several benefits, including improved skin barrier, reduced wrinkles, more elastic skin, eased inflammation, and help in clearing breakouts, differentiating them from other skincare products by their ability to stimulate collagen production. Peptide serums are primarily targeted at individuals seeking to maintain youthful and healthy skin, particularly those concerned with aging and skin repair.
exploding
Rosemary shampoo
40.5K
Volume
+422%
Growth
Hair care product formulated with rosemary extract, known for its antifungal and antibacterial properties that help prevent dandruff and keep hair follicles clear. Rosemary shampoo is also believed to increase blood flow to the scalp, potentially promoting healthy hair growth and improving overall scalp health. This product is particularly beneficial for individuals dealing with dandruff, scalp irritation, or those seeking to enhance hair growth and scalp circulation.
exploding
Food dyes
14.8K
Volume
+420%
Growth
Substances used to impart color to food and beverages, available in both natural and synthetic varieties. While natural dyes are derived from plant and animal sources, synthetic dyes are chemically manufactured and have been subject to scrutiny regarding their potential health impacts. Food dyes are primarily used by food manufacturers and processors to enhance the visual appeal of products, targeting consumers who are influenced by the appearance of food items.
exploding
Glycolic acid spray
2.4K
Volume
+420%
Growth
A skincare product that contains glycolic acid, an alpha hydroxy acid (AHA) known for its exfoliating properties. It helps to remove the top layers of dead skin cells, treating acne, aging skin, dark patches, and acne scars, while also reversing sun damage. This product is particularly beneficial for individuals seeking to improve skin texture and tone, especially those with acne-prone or aging skin.
exploding
Skin flooding
1K
Volume
+418%
Growth
Skincare trend that involves layering moisturizing products from thinnest to thickest to create a 'flood' of hydration. This technique aims to pull moisture into the deepest layers of the skin, ensuring maximum hydration and improved skin health. Skin flooding is particularly beneficial for individuals with dry or dehydrated skin seeking intensive moisture retention.
regular
mucin
27.1K
Volume
+418%
Growth
A family of high molecular weight, heavily glycosylated proteins produced by epithelial tissues in most animals. These proteins are a key component of mucus, serving to protect and lubricate surfaces in the body, and are characterized by their ability to form gels, playing roles in cell signaling, forming protective barriers, and immune response. Mucins are essential for maintaining the health and function of epithelial tissues, benefiting a wide range of biological processes.
exploding
Mugwort toner
3.6K
Volume
+417%
Growth
Skincare product known for its soothing, anti-inflammatory, hydrating, antioxidant, and balancing properties. Mugwort toner is particularly beneficial for sensitive, acne-prone, or irritated skin, and is used after cleansing to prepare the skin for further treatment. This product is primarily targeted at individuals with sensitive or problematic skin seeking gentle and effective skincare solutions.
exploding
Frownies
135K
Volume
+415%
Growth
Facial patches designed to reduce wrinkles and fine lines, providing a non-invasive alternative to cosmetic procedures. These patches work by holding the skin taut, smoothing out wrinkles, and are commonly used on the forehead, between the eyes, and around the mouth. Frownies are primarily targeted at individuals seeking a natural method to diminish the appearance of facial wrinkles without resorting to surgical interventions.
exploding
Inner cosmos
480
Volume
+415%
Growth
Company dedicated to restoring cognitive power by rebalancing brain networks using digital solutions, often referred to as a 'digital pill for the mind.' Inner Cosmos focuses on addressing cognitive disorders and improving mental health through advanced technological interventions, differentiating itself with its innovative approach to mental health treatment. The primary target demographic includes individuals suffering from cognitive disorders and those seeking advanced solutions for mental health improvement.
regular
Apploi
20
Volume
+413%
Growth
End-to-end staffing software designed for high-volume healthcare hiring. It integrates advanced recruitment tools, digital credential management, career branding, and virtual onboarding technology within a single platform to streamline the staffing process from candidate acquisition to hiring. Apploi is primarily targeted at healthcare organizations seeking efficient and comprehensive solutions for their staffing needs.
regular
Truvani
27.1K
Volume
+411%
Growth
Company focused on creating health and food products that are free from added chemicals and unnecessary ingredients. Truvani differentiates itself by emphasizing the use of real food and clean ingredients, starting with supplements and expanding into personal care products in 2021. The target demographic includes health-conscious consumers seeking products with transparent and minimal ingredient lists.
exploding
Bond Vet
33.1K
Volume
+411%
Growth
Veterinary clinic offering compassionate, thorough, and friendly pet care in a warm, comfortable environment. Bond Vet provides services such as walk-ins and online booking, differentiating itself with a focus on convenience and accessibility for pet owners. The clinic primarily serves pet owners in multiple locations including Atlanta, Boston, Chicago, Connecticut, the D.C. area, Long Island, New Jersey, and New York City.
exploding
Niacinamide serum
550K
Volume
+411%
Growth
Skincare product formulated to offer multiple benefits such as reducing inflammation, minimizing the appearance of pores, improving skin barrier function, evening skin tone, and providing anti-aging effects. Niacinamide serum is distinguished by its versatility and suitability for all skin types, making it a valuable addition to any skincare routine. This product is particularly beneficial for individuals seeking to address a variety of skin concerns, including acne, hyperpigmentation, and signs of aging.
exploding
Primally Pure
90.5K
Volume
+407%
Growth
Company that offers natural and non-toxic skincare and personal care products. Known for high-quality items such as natural deodorants and skincare tools, Primally Pure differentiates itself with a strong customer satisfaction rating and a 60-day return policy. The target demographic includes individuals seeking clean, natural, and effective personal care solutions.
exploding
Panthenol skincare
720
Volume
+406%
Growth
Skincare ingredient recognized for its moisturizing, healing, and anti-inflammatory properties, often used in cosmetic products. As a provitamin of B5, it enhances skin hydration and supports the healing process, distinguishing itself by its ability to soothe and repair the skin. Panthenol is particularly beneficial for individuals with dry, sensitive, or irritated skin seeking improved hydration and skin barrier function.
exploding
Copper peptide serum
14.8K
Volume
+406%
Growth
Skincare product known for its ability to penetrate beneath the epidermis on the face and scalp. It is primarily used for its anti-aging benefits, which include helping to build collagen and elastin, reducing inflammation, and improving circulation. These properties make it a popular choice for those looking to improve skin health and appearance.
exploding
medtrum
8.1K
Volume
+405%
Growth
Company focused on simplifying diabetes management through the development and delivery of medical devices. Medtrum differentiates itself by offering innovative solutions designed to meet the specific needs of people with diabetes, aiming to improve their quality of life. The primary target demographic includes individuals with diabetes and healthcare providers seeking advanced diabetes management tools.
exploding
Vitamin c sunscreen
8.1K
Volume
+400%
Growth
A skincare product that combines the protective benefits of sunscreen with the antioxidant properties of Vitamin C. This combination helps prevent skin cancer, painful burns, fine lines and wrinkles, sun spots, and collagen depletion, enhancing overall skin protection. Vitamin C sunscreen is particularly beneficial for individuals seeking comprehensive skin protection from UV damage while also addressing signs of aging and skin discoloration.
exploding
Waver vibration plate
2.4K
Volume
+400%
Growth
A Waver vibration plate is a fitness device that uses whole-body vibration technology to enhance workouts by stimulating muscle contractions. It features a platform that vibrates at various intensities and frequencies, helping to improve muscle strength, flexibility, and circulation. This equipment is ideal for individuals looking to maximize their exercise routines, improve fitness levels, and achieve better overall body conditioning.
exploding
Adhd timer
170
Volume
+400%
Growth
Tools designed to help individuals with ADHD manage their time and stay focused. They often provide visual and auditory cues to indicate the passage of time, which can be particularly helpful for people who struggle with time management. ADHD timers are primarily targeted at individuals with ADHD, students, and professionals who need assistance in maintaining focus and productivity.
exploding
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