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Fitness Trends
The biggest trends in personal fitness and the fitness industry.
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5 years
fitness
Earable
880
Volume
+56%
Growth
Company specializing in EEG and ECG biosensors to provide insightful biometric data analysis. Earable differentiates itself with products like the FRENZ Brainband, which uses personalized audio therapy through bone conduction speakers to improve sleep quality. The target demographic includes individuals seeking advanced wearable technology for health monitoring and sleep improvement.
peaked
Circular ring
9.9K
Volume
+55%
Growth
A circular ring, also known as an annulus, is a two-dimensional geometric figure formed by two concentric circles of different diameters. The annulus is the region between these two circles, often used in various engineering and architectural applications. It is particularly relevant for professionals in fields such as mathematics, engineering, and design, where precise geometric calculations are necessary.
regular
Bulking
165K
Volume
+55%
Growth
A phase in bodybuilding and fitness aimed at gaining muscle mass through a caloric surplus. This phase involves consuming more calories than needed for maintenance, with a focus on protein intake and heavy weightlifting to stimulate muscle growth. Bulking is primarily targeted at bodybuilders and fitness enthusiasts looking to increase muscle size and strength.
regular
Compression ankle brace
2.4K
Volume
+55%
Growth
Supportive devices designed to provide stability and alleviate pain in the ankle area. Commonly used for conditions such as sprains, arthritis, tendonitis, and plantar fasciitis, these braces work by applying gentle pressure to reduce swelling, improve blood circulation, and support the joint. They are particularly beneficial for athletes and individuals recovering from ankle injuries.
regular
Max health
12.1K
Volume
+54%
Growth
Network of primary care medical centers providing convenient and affordable healthcare services. MAXhealth differentiates itself by focusing on community-based care along Florida's west and southwest coasts, ensuring accessibility and personalized attention for patients. The primary target demographic includes residents of these regions seeking comprehensive primary care services.
exploding
L glutamine supplements
20
Volume
+54%
Growth
L-glutamine supplements are dietary products that provide the amino acid L-glutamine, which is essential for various bodily functions including immune support, gut health, and muscle recovery. These supplements are commonly used by athletes and bodybuilders to enhance muscle recovery and reduce soreness, and they are also utilized to support gut health in conditions like leaky gut syndrome and irritable bowel syndrome (IBS). L-glutamine supplements are typically available in forms such as powders, capsules, and tablets, and are generally considered safe when taken in appropriate doses under the guidance of a healthcare provider.
regular
Testosterone
823K
Volume
+53%
Growth
A steroid hormone primarily produced in the testes in males and in smaller amounts in the ovaries in females. It plays a crucial role in the development of male reproductive tissues, such as the testes and prostate, as well as promoting secondary sexual characteristics like increased muscle and bone mass, and the growth of body hair. Testosterone is essential for health and well-being, and it helps prevent osteoporosis, benefiting both men and women.
regular
Hirt
4.4K
Volume
+53%
Growth
Established in 1998, the Hitachi Incident Response Team (HIRT) functions as a Computer Security Incident Response Team (CSIRT) for Hitachi. It is responsible for handling and responding to computer security incidents within the company, ensuring the protection and integrity of Hitachi's information systems. HIRT primarily serves Hitachi's internal stakeholders, including employees and management, by mitigating security threats and maintaining cybersecurity standards.
exploding
Liquid chalk
27.1K
Volume
+52%
Growth
Liquid chalk is a versatile substance used in various applications, including marking pens with water-soluble ink, grip-enhancing mixtures for athletes, and hobby-craft paints made of cornstarch and food coloring. It provides a temporary, easily removable marking solution for non-porous surfaces and improves grip in sports like rock climbing and weightlifting. Liquid chalk is beneficial for educators, athletes, and hobbyists seeking a clean, effective, and temporary marking or grip solution.
regular
Foldable water bottle
6.6K
Volume
+51%
Growth
A foldable water bottle is a collapsible and reusable container designed for convenient hydration on the go. Made from flexible materials such as silicone or BPA-free plastic, it can be compressed to a small size when empty, making it easy to carry and store. This type of water bottle is particularly popular among travelers, hikers, and fitness enthusiasts looking for a lightweight and space-saving hydration solution.
regular
Male beauty
1.6K
Volume
+50%
Growth
The concept of male beauty in 2023 includes various aspects such as grooming, skincare, haircare, fashion, and fitness. Men are increasingly adopting comprehensive self-care routines, which involve detailed skincare regimens, diverse hairstyles, and staying updated with fashion trends. This trend primarily benefits men who are interested in enhancing their appearance and overall well-being through modern grooming and lifestyle practices.
regular
Sports performance technology
40
Volume
+48%
Growth
Tools and devices designed to enhance athletic performance and optimize training. These include wearable devices like fitness trackers and smartwatches that monitor metrics such as heart rate, steps, and sleep patterns, as well as apps and software tools for performance analysis and training optimization. Sports performance technology is beneficial for athletes and fitness enthusiasts looking to improve their performance and achieve their goals.
regular
Recovery powder
880
Volume
+47%
Growth
Dietary supplement designed to aid in muscle recovery after exercise. These powders typically contain a blend of ingredients such as amino acids, proteins, and other nutrients that help repair muscle tissue, reduce soreness, and improve overall recovery time. Recovery powders are commonly used by athletes and fitness enthusiasts to enhance their recovery process after intense workouts.
regular
Precision Medical
4.4K
Volume
+45%
Growth
Company that manufactures hospital oxygen delivery systems designed to provide accurate oxygen, air, and suction administration. Precision Medical's products aim to enhance patient comfort and accelerate positive outcomes, differentiating themselves with a focus on precision and reliability in respiratory care. Their equipment is used for patients of all ages, from birth to advanced age, making it suitable for a wide range of medical needs.
regular
Infrared sauna
201K
Volume
+45%
Growth
A wellness device that uses infrared heaters to emit infrared light, which is absorbed by the skin as radiant heat. Unlike traditional saunas that heat the air around you, infrared saunas heat your body directly, potentially offering benefits such as improved circulation, detoxification, and relaxation. Infrared saunas are often used by individuals seeking therapeutic benefits, including athletes, people with chronic pain, and those looking to enhance their overall well-being.
regular
Mesh sneakers
2.9K
Volume
+45%
Growth
Lightweight, breathable, and flexible shoes made with mesh fabric, suitable for various activities. These sneakers offer enhanced ventilation and comfort, making them ideal for sports, casual wear, and outdoor activities. Mesh sneakers are popular among athletes, fitness enthusiasts, and individuals seeking comfortable and versatile footwear.
exploding
Peanut Protein Powder
4.4K
Volume
+45%
Growth
Dietary supplement derived from peanuts, processed to remove most fat and moisture, resulting in a concentrated protein source. It is commonly used in smoothies, shakes, baking, and cooking to enhance protein content and is beneficial for muscle repair, growth, and weight management. This product is particularly suitable for individuals on plant-based diets, those with dairy allergies, or lactose intolerance.
regular
Semen retention
60.5K
Volume
+45%
Growth
The practice involves deliberately avoiding ejaculation to potentially gain benefits such as increased energy, mental clarity, emotional stability, spiritual growth, and improved sexual health. While many anecdotal reports suggest various advantages, scientific evidence supporting these claims is limited and requires further research. This practice is often pursued by individuals seeking enhanced physical and mental well-being, as well as those interested in spiritual development.
regular
Zero app
5.4K
Volume
+45%
Growth
Mobile application designed to assist users in forming new habits and achieving weight-loss and health-gain goals. It offers real-time tips, personalized statistics, and features like Fat-Burning Mode to help shift metabolism towards burning more fat, differentiating itself with its focus on habit formation and metabolic health. The Zero app is primarily targeted at individuals seeking to improve their health and fitness through structured habit-building and personalized guidance.
exploding
Bare performance
1.3K
Volume
+45%
Growth
Company that offers a range of supplements including pre-workout products, health and endurance foods, and protein foods. Bare Performance distinguishes itself by providing BSCG-certified and clinically approved products aimed at improving health, wellness, and performance. The target demographic includes fitness enthusiasts and individuals seeking to enhance their physical fitness and overall well-being.
regular
TWS earbuds
90.5K
Volume
+44%
Growth
True Wireless Stereo (TWS) earbuds are a type of wireless earphones that do not have any wires connecting the two earpieces. They use Bluetooth technology to connect to devices like smartphones, tablets, and computers, providing a completely wireless audio experience with features such as noise cancellation, touch controls, and built-in microphones. TWS earbuds are popular among individuals seeking convenience, portability, and high-quality sound for activities like commuting, exercising, and casual listening.
regular
Cold laser therapy device
2.9K
Volume
+43%
Growth
Cold laser therapy devices are medical tools that use low-intensity lasers or LEDs to stimulate healing, reduce inflammation, and manage pain. These devices come in various forms, including handheld models for personal use and more advanced versions for professional or veterinary applications, offering a non-invasive and generally safe treatment option. The primary users of cold laser therapy devices include individuals seeking pain relief and inflammation reduction, as well as healthcare professionals and veterinarians looking for effective therapeutic tools.
regular
Hypertrophy
246K
Volume
+41%
Growth
Hypertrophy refers to the increase in the size of an organ or tissue due to the enlargement of its component cells. In the context of fitness and bodybuilding, it specifically denotes the growth of muscle cells, achieved through resistance training and influenced by factors such as nutrition, rest, and genetics. This process is particularly beneficial for individuals aiming to increase muscle mass and improve overall strength and physique.
exploding
Natural supplement
9.9K
Volume
+41%
Growth
Products derived from natural sources such as plants, animals, minerals, and other natural substances, used to support health and wellness. They provide nutrients that may be missing from a person's diet and are often marketed for benefits like boosting the immune system, improving digestion, and enhancing mental clarity. Natural supplements are typically targeted at individuals seeking to enhance their overall well-being through additional nutritional support.
exploding
Ghost Protein
49.5K
Volume
+41%
Growth
Protein supplement that combines whey isolate, concentrate, and hydrolysate to deliver 25 grams of protein per serving. Ghost Protein is formulated to serve as post-workout nutrition with minimal carbohydrates, distinguishing it from other protein supplements that may contain higher carb content. It is primarily targeted at fitness enthusiasts and athletes seeking to support muscle recovery and growth without additional carbohydrate intake.
regular
Sabi
74K
Volume
+40%
Growth
Sabi can refer to multiple entities, including a boutique, a beauty salon, and fitness programs. These entities offer a range of services from women's apparel and gifts to beauty and fitness services, each catering to specific customer needs. The target demographic varies from women looking for trendy clothing to individuals seeking beauty treatments or holistic fitness programs.
exploding
ododos
6.6K
Volume
+40%
Growth
Brand specializing in women's activewear and sports accessories, offering a range of products designed for fitness and everyday wear. Known for its high-quality materials and functional designs, the brand aims to provide comfort and style for active lifestyles. The primary target demographic includes women who are fitness enthusiasts or those seeking comfortable and stylish activewear for various activities.
regular
Gravel bicycle
550K
Volume
+39%
Growth
Designed for versatility, these bicycles are suitable for riding on various surfaces, including gravel roads, dirt paths, and paved roads. They feature a relaxed geometry for comfort, wider tire clearance for better traction, and often include disc brakes and multiple mounting points for accessories. Gravel bicycles appeal to cyclists seeking adventure and the ability to explore diverse terrains without being restricted to a single type of surface.
exploding
ewedoos
590
Volume
+38%
Growth
Brand specializing in women's athletic and workout apparel, including tennis dresses, high-impact sports bras, and yoga pants with pockets. Ewedoos differentiates itself by incorporating functional features such as pockets in their yoga pants and offering high-impact support in their sports bras, aiming to enhance convenience and performance during workouts. The brand primarily targets active women seeking stylish, functional, and comfortable workout clothing.
regular
Alpha Lion
22.2K
Volume
+38%
Growth
Company that offers high-performance supplements aimed at enhancing fitness and helping individuals achieve a 'SuperHuman' status both in and out of the gym. Alpha Lion differentiates itself by providing top-quality products and fostering a community centered around the concept of being 'SuperHuman,' with a product range that includes various supplements designed to support different aspects of fitness and health. The target demographic includes fitness enthusiasts and individuals seeking to improve their physical performance and overall health.
peaked
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