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Fitness Trends
The biggest trends in personal fitness and the fitness industry.
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5 years
fitness
Pelvic care
480
Volume
+77%
Growth
Management and treatment of conditions affecting the pelvic region, including the bladder, bowel, and reproductive organs. It encompasses practices such as pelvic floor physical therapy, medical treatments, surgical interventions, lifestyle modifications, education, and the use of devices like pessaries, aiming to improve pelvic function and health. Pelvic care primarily benefits individuals experiencing issues like urinary incontinence, pelvic organ prolapse, and chronic pelvic pain.
exploding
Muscle hypertrophy
33.1K
Volume
+76%
Growth
Muscle hypertrophy refers to the increase in muscle size achieved through resistance training and proper nutrition, involving the growth of muscle fibers in response to physical stress. It is driven by key factors such as mechanical tension, muscle damage, and metabolic stress, which collectively stimulate muscle growth and adaptation. This process primarily benefits athletes, bodybuilders, and fitness enthusiasts aiming to enhance muscle mass and strength.
exploding
Mental coach
105.3K
Volume
+76%
Growth
A professional who assists individuals in developing skills to overcome obstacles and manage emotions effectively. They provide a fresh perspective to reframe thinking patterns and help clients identify their personal strengths, enhancing overall mental well-being. Mental coaches are particularly beneficial for individuals seeking to improve their mental resilience, performance, and emotional management.
regular
Recovery tape
480
Volume
+75%
Growth
Recovery tape, often referred to as kinesiology tape, is used in medical and sports settings to relieve pain, reduce swelling and inflammation, and provide support to joints and muscles. Its elasticity allows for movement, distinguishing it from more rigid rehabilitation tapes or support adhesives that do not stretch. Recovery tape is primarily used by athletes, physical therapists, and individuals recovering from injuries who need flexible support and pain relief.
exploding
Oxygen advantage
6.6K
Volume
+74%
Growth
Breathwork training program created by Patrick G. McKeown, focusing on scientifically proven breathing techniques to improve health, fitness, and overall well-being. The program emphasizes the importance of proper breathing to enhance oxygen delivery to the body, thereby improving physical performance and reducing stress. It is particularly beneficial for athletes, individuals with respiratory issues, and those seeking to improve their overall health and fitness.
regular
SBD
110K
Volume
+74%
Growth
SBD can refer to the Douglas SBD Dauntless, a World War II American naval scout plane and dive bomber, or San Bernardino International Airport. The Douglas SBD Dauntless was known for its significant role in the Battle of Midway, providing critical air support and contributing to the U.S. Navy's success. San Bernardino International Airport serves as a public airport in San Bernardino, California, catering to both commercial and cargo flights.
exploding
Adhd products
590
Volume
+73%
Growth
Products designed to assist individuals with Attention Deficit Hyperactivity Disorder (ADHD) in managing symptoms and improving productivity. These include medications like Atomoxetine (Strattera Generic), physical planners such as the ADHD Daily Planner, and digital planners like the Digital ADHD Planner, each offering unique features to enhance organization and focus. These products are primarily targeted at individuals diagnosed with ADHD, aiming to support their daily functioning and overall well-being.
exploding
Pemf therapy
27.1K
Volume
+73%
Growth
Therapeutic technique that uses electromagnetic fields to improve health and wellness. It is particularly effective in treating conditions like knee osteoarthritis by reducing pain and improving function, and is non-invasive, making it a popular complementary treatment. PEMF therapy is beneficial for individuals seeking pain relief and functional improvement, especially those with chronic conditions.
exploding
Online coaching platform
1K
Volume
+73%
Growth
A digital solution designed to facilitate the hosting of online coaching businesses by providing essential tools and features. These platforms typically include functionalities such as scheduling, sales management, and video meeting capabilities, which streamline the coaching process and enhance client engagement. Online coaching platforms are primarily targeted at coaches, trainers, and consultants who seek to offer their services remotely and efficiently manage their client interactions.
regular
District Vision
22.2K
Volume
+73%
Growth
A company that researches and develops sports sunglasses and tools specifically designed for runners. District Vision focuses on creating high-quality products that cater to the unique needs of athletes, differentiating itself through its commitment to performance and innovation. The primary target demographic includes runners and athletes seeking specialized eyewear and accessories to enhance their performance.
regular
Bodily
18.1K
Volume
+70%
Growth
Company that offers research-backed information and expert-designed products for pregnancy, pregnancy loss, birth recovery, postpartum, and breastfeeding. Bodily differentiates itself by providing scientifically supported resources and products that address the physical and emotional needs of women during these critical life stages. The primary target demographic includes pregnant women, new mothers, and those experiencing pregnancy loss or postpartum recovery.
exploding
Athleisure
74K
Volume
+69%
Growth
Fashion trend that combines the aesthetics of athletic wear with leisurewear, resulting in comfortable, functional, and stylish clothing. Athleisure is designed to be worn both for athletic activities and casual, everyday wear, offering versatility and convenience. This trend primarily appeals to individuals seeking comfort and style in their daily attire, including fitness enthusiasts and those with active lifestyles.
exploding
Rapid Release
1K
Volume
+69%
Growth
Software development approach often used in Agile methodologies, focusing on delivering features early and frequently to users. Rapid Release allows for quick feedback and iterative improvements, enhancing the ability to adapt to user needs and market changes. This approach is particularly beneficial for projects like Firefox and Chrome, where continuous updates and user feedback are crucial for maintaining competitiveness and functionality.
regular
Wellness retreat
40.5K
Volume
+67%
Growth
A purposeful getaway designed to focus on an individual's well-being. It serves as a break from daily life, allowing participants to prioritize their psychological, physical, and spiritual health through various activities. Wellness retreats are ideal for individuals seeking relaxation, self-care, and overall wellness improvement.
exploding
prehab
6.6K
Volume
+67%
Growth
Proactive approach to health and fitness that involves preparing the body for upcoming physical stress, such as surgery or intense physical activity. It aims to improve strength, flexibility, and overall fitness to reduce injury risk and enhance recovery outcomes, often incorporating strength training, flexibility exercises, cardiovascular conditioning, and functional training. Prehab is particularly beneficial for individuals anticipating surgery, athletes, and those engaging in physically demanding activities.
regular
Height supplements
12.1K
Volume
+67%
Growth
Height supplements are dietary products designed to support bone health and potentially increase height, particularly in children and teenagers. These supplements often contain a blend of vitamins, minerals, and other nutrients that aim to promote growth and development during the growing years. They are primarily targeted at parents seeking to enhance their children's growth potential and individuals looking to maximize their height during their developmental stages.
regular
Testosterone supplements
110K
Volume
+65%
Growth
Products aimed at increasing testosterone levels in the body, available in natural and synthetic forms. They can offer benefits like increased muscle mass, improved libido, and enhanced energy but also come with risks such as acne, sleep apnea, and potential heart issues. It's important to use these supplements under medical supervision, especially for those diagnosed with low testosterone levels.
regular
Nitric oxide booster
720
Volume
+65%
Growth
A nitric oxide booster is a dietary supplement designed to increase the production of nitric oxide in the body. Nitric oxide is a molecule that helps to relax blood vessels, improving blood flow and enhancing oxygen delivery to muscles during exercise. This type of supplement is commonly used by athletes and fitness enthusiasts aiming to improve their performance, endurance, and recovery.
exploding
Health boxes
3.6K
Volume
+62%
Growth
Containers used to store and organize medical supplies, medications, and first aid materials. These boxes are designed to ensure that essential health-related items are easily accessible and properly stored, often featuring compartments and labeling for efficient use. Health boxes are commonly used by healthcare professionals, emergency responders, and individuals seeking to maintain a well-organized medical supply at home.
exploding
Citrulline
110K
Volume
+62%
Growth
An amino acid commonly found in foods like watermelon and produced naturally by the body. It is often used as a dietary supplement to improve exercise performance, reduce muscle soreness, and enhance cardiovascular health by aiding in the production of nitric oxide. Citrulline is particularly beneficial for athletes and individuals seeking to improve their physical performance and overall cardiovascular function.
regular
Chromium Supplement
22.2K
Volume
+62%
Growth
Dietary supplements containing the trace mineral chromium, believed to enhance insulin action and influence the metabolism of carbohydrates, fats, and proteins. These supplements are often marketed for potential benefits in blood sugar control, weight loss, and cholesterol improvement, although scientific evidence supporting these claims is mixed. Chromium supplements are typically targeted at individuals seeking to manage blood sugar levels or improve metabolic health.
regular
Max health
12.1K
Volume
+60%
Growth
Network of primary care medical centers providing convenient and affordable healthcare services. MAXhealth differentiates itself by focusing on community-based care along Florida's west and southwest coasts, ensuring accessibility and personalized attention for patients. The primary target demographic includes residents of these regions seeking comprehensive primary care services.
exploding
testosterone therapy
823K
Volume
+60%
Growth
Treatment used to address low testosterone levels in men, often referred to as testosterone replacement therapy (TRT). This therapy can lead to improvements in energy, sex drive, quality of erections, bone density, muscle mass, and insulin sensitivity, with many men also reporting an improvement in mood. Testosterone therapy is primarily targeted at men experiencing symptoms of low testosterone, aiming to enhance their overall quality of life and well-being.
regular
stretchit
2.9K
Volume
+60%
Growth
Mobile application designed to help users improve their flexibility through guided stretching exercises. Stretchit offers various plans and routines tailored to different fitness levels and goals, providing a structured approach to flexibility training. The app is primarily targeted at individuals looking to enhance their flexibility, whether they are beginners or advanced fitness enthusiasts.
peaked
Breathable running shoes
590
Volume
+60%
Growth
Footwear designed to enhance air circulation and maintain foot dryness during physical activity. These shoes often incorporate mesh uppers and advanced cushioning to provide comfort and support, distinguishing them from standard running shoes by their focus on breathability. They are particularly beneficial for runners and athletes who require footwear that can manage moisture and heat effectively.
regular
Progressive overload
49.5K
Volume
+60%
Growth
Principle in strength training and fitness that involves gradually increasing the stress placed on the body during exercise to stimulate muscle growth, strength gains, and overall fitness improvements. This can be achieved by increasing the weight lifted, the number of repetitions or sets, decreasing rest time between sets, or increasing the frequency of workouts. Progressive overload is particularly beneficial for athletes, bodybuilders, and fitness enthusiasts aiming to enhance their physical performance and muscle development.
regular
Caffeine bar
2.4K
Volume
+59%
Growth
Nutrition bar designed to provide a caffeine boost equivalent to an espresso, sourced from organic green tea. It offers sustained energy without causing jitters, making it a convenient alternative to traditional caffeinated beverages. The Caffeine bar is targeted at individuals seeking a quick and portable energy source, such as busy professionals, students, and athletes.
exploding
Notorious Lift
9.9K
Volume
+58%
Growth
A brand specializing in lifting shoes designed for weightlifting and fitness activities. Notorious Lift offers various models, including the Notorious Lifters Gen 2 and Gen 2X, which come in different styles and price points, providing options for different preferences and budgets. These shoes are primarily targeted at weightlifters and fitness enthusiasts seeking specialized footwear to enhance their performance and stability during lifting exercises.
regular
pinetime
3.6K
Volume
+57%
Growth
Free and open-source smartwatch designed to run custom-built open operating systems. PineTime offers features such as heart rate monitoring and is highly customizable by its user community, setting it apart from proprietary smartwatches. It is primarily targeted at tech enthusiasts and developers who value open-source technology and customization options.
regular
Caffeine Protein Powder
1.3K
Volume
+57%
Growth
Supplement that combines the benefits of protein powder with the stimulating effects of caffeine. It is designed to boost cognitive function, increase energy levels, and enhance overall alertness, often containing additional nutrients, vitamins, and minerals to support physical and mental performance. This product is primarily targeted at athletes, fitness enthusiasts, and individuals seeking a convenient way to enhance both their physical and cognitive performance.
regular
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